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The photographers are looking for this Thursday yet their motive. And Franz Koch tried everything, so they get it. He brings his body into voltage. The eyes behind the glasses designer fix an imaginary point on the horizon. With one arm he holds out, the other he angles to the body, as it was necessary to connect the bow and arrow into a single unit. Franz Koch archers gesture has borrowed the fastest man in the world Usain Bolt. So this usually celebrates his victories. The gesture is not only a tribute to the great athletes. Above all, it is a brand message. Bolt is the most important advertising medium at Puma. And cooking, just 32, designated Puma boss. In terms of pose chef is obviously successful. The photographers pull out in front of the Headquarters building in Herzogenaurach. You have plenty of pictures of the new in box. Inside, however, do the shareholders still difficult to explore what this man represents. Because at the Annual General Meeting is Mister Puma Jochen Zeitz the word. The successor is seated to his left and silent. Koch is the Chairman of the Board, if the conversion of Puma AG is registered in a European company in the commercial register. That should about the end of May to be the case. Then he heard the stage. However, the emphasis is on well. Because Zeitz, Puma led for 18 years, is a director in the future chief cook chief inspector. And Zeitz will continue to co-determine the strategy. Only the daily business is the sole playground of cooking. Supposedly 100 candidates sighted Zeitz until they chose a name that sounds more like because the Bavarian Alps to northern Germany. Franz Koch was born in Lübeck, completed his undergraduate studies in Business Administration Hamburg before he moved to Sydney, where he received his Master of Commerce. Back in Germany, he graduated in 2004 graduated from the Graduate School of Management in the fields of financial management, banking and entrepreneurship from. Fellow students call him through and through loose types and sportsmen who was his study tackled very efficiently even for the necessary free time to have some for mountain biking or kite surfing. He hired at the management consulting firm Oliver Wyman, before becoming a strategic planner came to Puma 2007. That he not only speaks Spanish and English, but also French, is an advantage. With Puma Franois Henri Pinault has the say. Meanwhile, PPR Group holds about 72 percent of Puma shares. Koch, who lives in Berlin and Nuremberg, the evening you can see the Puma's gym air jordan 11 retro for sale in Herzogenaurach. He powert an hour out, and then sits down at his desk again. In even more recent air jordan 11 retro for sale years he played field hockey. In 2000, he stood in the champion team of the Harvestehuder Tennisund hockey clubs. Christian Blunck, then captain, describes Franz as very talented, flexible, type rather striker, but unfortunately injury-prone. With Puma Koch worked in the economic crisis on a restructuring program, which brought savings of 180 million euros. Puma joined this worldwide transactions that did not meet the earnings expectations. Zeitz led him carefully introduced to the top management. As Chief Strategy Officer, he was allowed to participate since one and a half years at the board meetings, without itself Board. To be known to the employees, he moderated Q & A sessions of the workforce. Nevertheless, it was with Puma a surprise that cooking it as quickly managed from the second row to the top. Alone at the vicinity of the predecessor may not have been lying. Although cooking and Zeitz worked mainly on the new strategy program Back on the Attack together intensively. However, cooking is not a buddy of Zeitz, the two siezen itself. Puma wants to increase the sales of last 2.8 billion to four billion euros by 2015. That's the bar for cooking. For this purpose he must reinvent a piece of Puma far. The brand is not as cool as it used to and has among athletes, as it is too stands for fashion, lost against Nike and Adidas ground. On the edge of the Annual General Meeting are cooking in small groups at least the hint, the difference between ➞ cursor is pointing sporting goods should become more evident in the future. As criticism of the predecessor is not meant. Especially standing next to him. Privacy Policy The technique of comment function DISQUS is San Francisco / USA., Provided by an external company, the Big Head Labs, Inc., is available. For more information, particularly about whether and how personal data is collected and processed, see our Privacy Policy Moderation The moderation of comments rests solely with THE WORLD. In general: Critical comments and discussions are welcome, abuse / insults, however, be removed. How we moderate, we explain in the statement.